Local authority housebuilder brings in former Optivo board member Samantha Herelle

Local authority housebuilder Homes for Lambeth has appointed a former Viridian and Optivo board member to be its new operations director.

Samantha_Herelle_Homes for Lambeth

Samantha Herelle (pictured) joins HFL, which is wholly owned by Lambeth council and aiming to build 1,000 homes for social rent in the borough.

She is currently fulfilling the same role at 1,700-home Surrey-based housing association Mount Green, and was an Optivo board member between 2016 and 2019.

The appointment comes after HFL last month announced the appointment of Caroline Pillay as the new chair. Former Barratt executive Richard Reynolds announced that he was stepping down from the role earlier this year.

Jitinder Takhar, HFL’s chief executive officer, said: “Samantha brings over 20 years of housing operations experience. Her significant track record will help us build on the great resident engagement taking place on the estates we are rebuilding.”

Herelle said: “I’m really looking forward to taking up this new role at HFL. Our residents are at the heart of everything we do, and my focus is to ensure we continue to involve them at every stage of our programme.

“From planning consultations to how we manage their homes and services, we will be led by the priorities of our residents.”